identity design, brand application, package design
DATE: May 2019
CLIENT: Kirine Pyogo
#logodesign #branding #photography #packagingdesign #food&beverage #identitydesign
We rebranded a mushroom farm in Hongcheon, South Korea. Since its founding in 2013, Kirine Pyogo (Pyogo means Shiitake in Korean) has been serving their fresh mushrooms and mushroom-related products in the market without a unique brand image. We were glad that this very special project came into our hands: It was like having a magical taste of Mother Nature when we tried a piece of a raw pyogo mushroom from their farm... It's always a pleasure to brand a product we love.